Friday, January 21, 2011

Fourmile Canyon Relief Fund to benefit from Whole Foods Market Pearl Street celebration

January 22nd fundraiser aims to donate $25K

To celebrate the opening of the newly expanded Whole Foods Market Pearl Street the store will host a fundraiser for Foothills United Way’s Fourmile Canyon Relief Fund during the community party Saturday, January 22 from 9:00 a.m. to 5:00 p.m. The goal is to raise $25K through a silent auction, donation station and pancake breakfast. Whole Foods Market will kick off the donation drive with a $5,000 contribution and will match another $3,000 of shopper donations.

The Community Party and fundraiser will feature:
  • Official Ribbon Cutting Ceremony.
  • Silent auction, pancake breakfast and donation station to raise funds.
  • Activities for children such as face painting, caricature artists, and craft-making station.
  • Sampling and cooking demonstrations in each department with over 20 local vendors and non-profit organizations.
  • Live music from Boulder-based Spring Creek Bluegrass Band.

WHEN: Saturday, January 22 from 9:00 a.m. to 5:00 p.m. Ribbon cutting at 10:00 a.m.

Boulder residents and the Fourmile Canyon Fire and Rescue Team still need our help!

“Even though the fire was a few months ago, many Boulder residents are still displaced and the Rescue team is in need of replenishing their supplies,” said Jennifer Rudback, Pearl Street store team leader. “We designed the store’s expansion with our community in mind – a comfortable gathering place, a retail outlet for our many local vendors and continued support for nonprofits and those in need.”

A silent auction and donation drive to accompany fun and festive activities throughout the day.

  • Special Fourmile Canyon Relief Fund items available for purchase at each of the new venues, 100 percent of the cost going to the fundraising efforts.
  • Silent auction featuring items from five local non-profits, who are competing to be selected as the store’s 5% Day recipient in the fall.
  • KIMN radio hosted donation drive 12:00 p.m. -2:00 p.m.

For more information shoppers can contact the store at (303) 545-6611 2905 Pearl Street, Boulder, CO 80301.

About Whole Foods Market®

Founded in 1980 in Austin, Texas, Whole Foods Market (NASDAQ: WFMI), is the leading natural and organic food retailer. As America’s first national certified organic grocer, Whole Foods Market was named “America’s Healthiest Grocery Store” by Health magazine. The company's motto, “Whole Foods, Whole People, Whole Planet”™ captures its mission to ensure customer satisfaction and health, Team Member excellence and happiness, enhanced shareholder value, community support and environmental improvement. Thanks to the company’s more than 55,000 Team Members, Whole Foods Market has been ranked as one of the “100 Best Companies to Work For” in America by FORTUNE magazine for 13 consecutive years. In fiscal year 2009, the company had sales of $8 billion and currently has more than 280 stores in the United States, Canada and the United Kingdom.

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